Brand Manager EMEA

At Weber Blackstone, it's about much more than grills and griddles. We create moments people remember. From spontaneous dinners on the balcony to large summer BBQ gatherings, our products help bring people together around food, fire, and shared experiences. With more than 70 years of heritage from Weber and Blackstone's innovative approach to outdoor cooking, we are today one of the world's leading companies in the outdoor cooking industry. We are now looking for a Brand Manager EMEA who wants to help grow and strengthen our leading brands. Your responsibilities

• Drive the Blackstone brand strategy across EMEA to support business growth and consumer demand
• Identify growth opportunities through consumer insights, market trends and competitive analysis
• Partner with Sales, E-commerce, Retail Marketing and local market teams to deliver impactful marketing initiatives
• Monitor brand and business performance and translate insights into actionable recommendations
• Act as the key EMEA contact within the global Blackstone organization
• Coordinate the adaptation and execution of campaigns, content and marketing tools across multiple markets
• Ensure consistent brand positioning, messaging and visual identity across all touchpoints
• Support local teams with strategic guidance and best practices
• Build brand engagement through storytelling, creator partnerships and consumer-focused activations
• Collaborate with agencies and cross-functional stakeholders to deliver marketing excellence Our requirements
• 5+ years of experience in Brand Management, Consumer Marketing or Integrated Marketing
• Proven experience building and growing consumer-facing brands
• Track record of developing and executing successful integrated marketing campaigns
• Experience working across multiple EMEA markets
• Strong understanding of brand strategy, consumer behavior and market trends
• Knowledge of retail, e-commerce and omnichannel marketing
• Experience managing agencies, campaigns and marketing budgets
• Strong analytical, commercial and project management skills
• Excellent communication, presentation and stakeholder management abilities
• Native or near-native English; additional European languages are an advantage
• Passion for lifestyle brands, outdoor cooking, food culture and consumer experiences