Ecommerce Specialist
Morris Sinclair RecruitmentSenior eCommerce Executive | £35,000-£45,000 | Southampton Shopify | Klaviyo | GA4 | Digital Marketing | DTC Want a role where you can actually see the impact of your eCommerce work? Our client is an award-winning eCommerce and fulfillment business looking for an experienced Senior eCommerce Executive to join their growing team. This isn't a role where you'll be siloed into one small part of the eCommerce machine. You'll have genuine ownership across a portfolio of exciting DTC brands and in-house stores, working across trading, CRM, digital marketing, optimisation and performance. Working across a range of extraordinary and exciting brands you'll be a hands-on eCommerce generalist, responsible for helping clients and own brands grow. Your day-to-day will include:
- Shopify: Managing and optimising stores, product presentation, UX and overall site performance.
- Klaviyo: Building campaigns, automated flows and segmentation to drive engagement and retention.
- Digital Marketing: Coordinating activity across eCRM, CRO, paid and organic search and social.
- Analytics: Using GA4 and store data to understand performance and turn numbers into revenue-generating actions.
- Client Management: Becoming a trusted contact for clients, providing performance updates, ideas and recommendations.
- CRO & Optimisation: Identifying opportunities to improve customer journeys, conversion and commercial performance.
- AI: Use AI tools every day to work smarter, automate workflows and increase and improve what can be delivered. Technology experience You should be genuinely hands-on with eCommerce technology, rather than simply having managed people who use it. Essential:
- 5+ years' eCommerce or digital marketing experience
- Strong practical experience with Shopify
- Strong practical experience with Klaviyo
- Experience using GA4 and eCommerce analytics
- Understanding of CRO, eCRM, SEO/SEM and digital marketing Highly desirable:
- Meta
- SEMrush
- Microsoft Clarity
- Google Search Console
- Other Shopify/eCommerce apps and marketing technology You don't need to be an expert in every tool — but you should be technically confident, curious and comfortable getting stuck in. About You We're looking for someone who:
- Has worked in eCommerce for 5+ years, ideally within an agency or multi-brand environment.
- Can comfortably juggle multiple brands, campaigns and priorities.
- Is commercially minded and understands that great eCommerce is ultimately about customers, conversion and revenue.
- Can look at data, spot an opportunity and turn it into action.
- Communicates confidently with clients and colleagues.
- Takes ownership rather than waiting to be told what to do.
- Enjoys working in a small, close-knit team where your contribution genuinely matters.
- Is excited by technology and keen to embrace AI and automation. Small enough for your work to be visible and ambitious enough for it to matter, you'll work with high-profile global brands, have direct access to decision-makers and be trusted to make a genuine commercial difference. A role with real ownership. You'll have your own clients, your own projects and genuine accountability for results. One day you might be optimising a Shopify store; the next you're building a Klaviyo campaign, analysing GA4 data or presenting a growth opportunity to a client. Apply now - and tell us who your favourite DTC brand is and why. An office based role, you'll also get: £35,000-£45,000 salary depending on experience Private medical insurance, Flexitime, Cycle to work scheme, Company pension, Free parking, Employee discounts & client product discounts, Health & wellbeing programme, Casual dress.
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