Trade Marketing Manager
ChaseTrade Marketing Manager - Ophthalmology - Camberley Our client is the global leader in eye care, dedicated to helping people see brilliantly. With an over 75-year heritage, they are the largest eye care device company in the world, with complementary businesses in Surgical and Vision Care. Being a truly global company, they work in 60 countries and serve patients in more than 140 countries. As a Trade Marketing Manager, supporting our clients Vision Care business in the UK, you will be trusted to develop and execute customer-focused trade marketing strategies that drive category growth, strengthen key retail partnerships, and deliver commercial success. Key responsibilities include:
- Partnering closely with Key Account Managers and key retail customers to develop and execute Joint Business Plans that deliver sustainable growth for both the client and their partners.
- Creating and implementing innovative trade marketing programmes, promotional campaigns, category management initiatives, and merchandising activities that increase sales performance and market share.
- Working cross-functionally with Brand Marketing, Professional Education, Sales, and Commercial teams to ensure excellent execution of customer marketing initiatives.
- Analyzing customer performance, market trends, shopper insights, and competitive activity to identify opportunities, optimize investment, and maximize return on trade marketing activities.
- Measuring programme effectiveness, communicating results and recommendations to stakeholders, and continuously improving execution through data-driven decision making. Candidate Experience Required:
- Bachelor's degree in Marketing, Business, Commercial Management, or a related discipline.
- Proven experience in Trade Marketing, Customer Marketing, Category Management, Key Account Management, or a related commercial function.
- Experience working directly with external customers and retail partners, including influencing, negotiating, and collaborating on joint business initiatives.
- Strong analytical skills with the ability to translate insights into commercially impactful actions.
- Excellent stakeholder management, communication, and project management skills, with the ability to work effectively across multiple teams.
- Experience within healthcare, FMCG, consumer goods, medical devices, or optical/vision care industries is advantageous.
- Passion for innovation, a proactive mindset, and the ability to work autonomously in a fast-paced environment. Competitive basic salary, excellent bonus and benefits package. If you would like further information about this role, please contact CHASE on 0131 553 6644. Reference Number: 20759
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