Marketing Lead
Spotlight RecruitmentMarketing & Growth Lead | Events, Media & Publishing | Hybrid (3 days London office) | Up to £55k + benefits Our client is a successful media, events and communications business seeking a creative and commercially minded Marketing & Growth Lead to take ownership of audience growth, content development, subscriber engagement and campaign management across a diverse portfolio of digital products, content and live events. This is a rare opportunity to join a business with a global audience and an exceptional reputation for thought leadership, intellectual excellence and high-quality content. Reporting into senior leadership, you will lead a team of Marketers and play a pivotal role in shaping marketing strategy whilst delivering measurable commercial growth. The Opportunity You will be responsible for driving audience acquisition, retention and therefore growth across multiple marketing channels. Working across digital marketing, content, social media, CRM, analytics and brand, you'll combine strategic thinking with hands-on execution to deliver creative and successful campaigns. The role is managing an existing marketing team so experience with motivating and leading is key. Responsibilities include:
- Leading and developing a high-performing marketing team
- Driving audience, subscriber and revenue growth through data-led marketing strategies
- Enhancing customer retention, engagement and lifetime value
- Managing and optimising digital acquisition channels
- Leveraging analytics and customer insights to improve campaign performance
- Overseeing website performance, user experience and conversion optimisation
- Developing compelling marketing content across digital and traditional channels
- Identifying new growth opportunities, partnerships and commercial initiatives
- Reporting on key performance metrics and presenting recommendations to senior stakeholders About You We're looking for an intellectually curious, commercially astute Marketer who combines outstanding analytical capability with exceptional communication skills. You will likely have:
- A strong academic track record from a highly regarded university
- Significant experience driving measurable growth within digital, subscription, media, events, membership or consumer-facing businesses
- A proven record of increasing revenue, customer acquisition, engagement, retention or audience growth
- Strong understanding of digital marketing, CRM, social media and web analytics
- Experience using data to shape strategy and improve performance
- Excellent written communication and content development skills
- Experience managing and developing high-performing teams
- The confidence to operate in a fast-paced, ambitious and intellectually driven environment Most importantly, you'll be able to demonstrate tangible examples of growth you've delivered and the commercial impact you've made. Package & Benefits
- Hybrid working (2 days from home per week)
- Private healthcare insurance cashback scheme
- Bupa Employee Assistance Programme
- Pension scheme
- Cycle to Work scheme
- Monthly company socials
- Biannual company celebrations
- Ticket discounts for major cultural and festival events
- Charity donation scheme
- Monthly performance awards (up to £300)
- 20 days annual leave + BH plus the option to purchase up to 5 additional days Are you looking for a different role? Spotlight Recruitment would love to support your search, you can join our community of over 145,000 followers by clicking on the Spotlight logo to keep updated on our latest marketing, digital, design and communications roles and blogs. If you need any adjustments to support your application, such as information in alternative formats or special requirements for accessibility, please contact us and we'll do everything we can to help. This information will be treated as confidential and used only for the purpose of determining any adjustments you may need for the interview process. To ensure that your application is reviewed quickly by the right Consultant, please apply directly via the LinkedIn advert.
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