Sales Manager

We're looking for an experienced and commercially driven Sales Manager to accelerate new business growth within ProMedia. Based in the UK, you'll take ownership of developing new advertising revenue, identifying high-value commercial opportunities and building strategic relationships with senior decision-makers across the industry. You'll manage complex sales opportunities from first contact through to close, while helping strengthen ProMedia's commercial position in the market. This is a senior, hands-on sales role for someone who can combine strong new business performance with a strategic approach to growing accounts, markets and revenue.

What you'll do

• Drive New Business Growth – Develop and execute a new business strategy, identifying priority markets, prospects and revenue opportunities.
• Build Strategic Client Relationships – Establish trusted relationships with senior stakeholders and decision-makers, understanding their commercial and marketing priorities and turning these into long-term opportunities.
• Develop Commercial Solutions – Create tailored, multi-platform proposals that bring together ProMedia's digital, content, print and sponsorship opportunities to meet client objectives.
• Own the Full Sales Cycle – Lead complex sales opportunities from prospecting and qualification through pitching, negotiation and close, taking ownership of ambitious revenue targets and KPIs.
• Manage Pipeline & Forecasting – Maintain a strong and accurate sales pipeline, forecast revenue and use market and client insight to identify opportunities for further growth.
• Strengthen Market Presence – Represent ProMedia at relevant industry events and build a strong network.
• Collaborate Across the Business – Work closely with Account Management, Editorial and Operations to develop commercial opportunities, deliver successful campaigns and maximise long-term client value. Qualifications What you bring
• A strong track record of delivering new business revenue, ideally within media, advertising or B2B sales
• Experience owning and developing a global or international sales territory
• Proven ability to manage complex, high-value commercial opportunities from prospecting through to close
• Strong commercial judgement and the ability to identify and develop new revenue opportunities
• Confidence building relationships and negotiating with senior and executive-level stakeholders
• A consultative approach to sales, with the ability to translate client objectives into compelling commercial solutions
• Strong pipeline management, forecasting and CRM discipline
• A self-motivated, target-driven approach with the confidence to take ownership of your market
• Experience using a CRM such as Salesforce Additional Information What we offer
• Salary of £45,000 - £50,000 per year, depending on experience, plus generous commission
• 28 days' annual leave
• MacBook and company mobile phone
• A personal onboarding programme and opportunities to develop and grow
• A collaborative international team culture with regular team and company events
• Hybrid working (3 days in the office and 2 working from home) About ProMedia ProMedia Group is a leading multimedia company with offices in, among others, Rotterdam, Antwerp, and London. Since our founding in 2010, we have grown into an organisation with 25 trade publications, events, exhibitions, and livestreams, reaching more than 2 million professionals every month.