Marketing Executive

About Peacock Salt Peacock Salt is the UK's largest salt supplier and distributor — an independent family business with more than 150 years of history behind it, and a sustained period of growth ahead of it. Salt has over 14,000 known uses, so no two days here are the same — least of all in marketing. We supply ten broad industry sectors, including Winter, Water, Food, Cosmetic, Animal Feed, Hides & Skins and Industrial, and our portfolio goes well beyond salt to winter equipment, sugar, peppers and spices. That variety is what makes this a genuinely interesting marketing role: one campaign might be aimed at local authority winter maintenance teams, the next at a cosmetics brand. The Role We are looking for a Marketing Executive / Associate to join our small, busy marketing team. Working closely with and reporting to the Marketing Manager, you will take day-to-day ownership of our social media, content, marketing materials, email campaigns, performance reporting and events. This is a hands-on role with real breadth. You will see your work go live quickly, you will be trusted with your own areas, and you will help shape how a well-established British brand shows up across a remarkably wide range of markets. Key Responsibilities Social Media

• Manage our social media accounts day to day and continue to develop our online voice
• Plan, build and schedule content calendars across LinkedIn, Facebook, X and other relevant channels
• Run and monitor both organic and paid campaigns, managing spend against budget
• Engage with our audience, respond to comments and messages, and flag anything needing wider attention Content Production
• Create written and visual content — posts, stories, blogs, case studies, photography and short-form video
• Capture content on site and at customer locations where the opportunity arises
• Keep website content current, accurate and optimised for search
• Maintain a usable library of imagery, copy and brand assets for the wider business Production of Marketing Materials
• Design and produce ads, flyers, brochures, product sheets, banners and presentations for print and digital use
• Liaise with printers, designers and other external suppliers to get work delivered on time and on budget
• Make sure everything that leaves the business is on brand and consistent across all the sectors we serve
• Support the sales team with the materials they need to win and retain business Email Marketing
• Build, test and distribute campaigns in Mailchimp, from concept through to send
• Maintain and segment audience lists, keeping data accurate and GDPR compliant
• Test subject lines, timing and content, and use what you learn to improve the next campaign Reporting and Performance
• Track and report on performance across social, email, website and paid activity
• Produce clear, regular reports for the Marketing Manager and the wider senior team
• Use Google Analytics and native platform insights to understand what is working and what is not
• Turn the numbers into recommendations — we want your view, not just the data Exhibitions and Events
• Organise our presence at trade exhibitions, conferences and customer events
• Handle the logistics end to end: stand design and build, materials, merchandise, travel and accommodation
• Attend events on occasion, including some overnight stays and the occasional weekend
•  Follow up afterwards, capture leads and report on return on investment And Everything Else
• Support the Marketing Manager on brand strategy, marketing plans and budget
• Assist the wider sales team and business with marketing-related requests
• Identify opportunities, bring ideas forward and get involved wherever you can add value What We Are Looking For Essential
• Around two years' marketing experience, with a solid and demonstrable understanding of marketing channels
• Confident managing business social media accounts, including paid activity
• Hands-on experience with Mailchimp or a comparable email marketing platform
• Strong design skills in Canva or similar — graphics, simple animations and print-ready artwork
• Excellent written English, with the ability to adapt tone for very different audiences
• Confident with Microsoft Office, particularly Excel and Word
• Comfortable with numbers and reporting — able to pull figures together and explain what they mean
• Genuinely organised, able to juggle several projects and hit deadlines without being chased
• A full UK driving licence, or the means to travel to events and sites Desirable
• A degree in a business, marketing, or an equivalent professional qualification
• Working knowledge of SEO and PPC
• Experience with the Adobe Creative Suite
• Photography or video editing skills
• Experience organising exhibitions or trade events
• Website content management experience (WordPress or similar)
• B2B, manufacturing or industrial sector experience You Will Fit in Well Here If You Are
• Friendly, efficient and easy to work with
• Flexible and reactive — this is a small team and you will need to think on your feet
• Organised and methodical, able to prioritise sensibly when everything lands at once
• Analytical, and comfortable being guided by what the figures tell you
• An ideas person with a creative mindset
• A confident communicator, in person and in writing
• Happy working independently as well as within a busy team
• Open to learning and keen to keep developing What We Offer Salary: £28,000-32,000, depending on experience. Based at our Ayr office (KA8 8AE), Monday to Friday. Hybrid working can be discussed once you are settled in the role and fully up to speed. We are committed to supporting our people to develop, and there are real opportunities for training and progression for the right person as the business continues to grow. Benefits
• Company pension
• Bonus scheme
• Life insurance
• Gym membership
• Health and wellbeing programme
• Cycle to work scheme
• Company events
• On-site parking
• Hybrid working, negotiable after an initial period How to Apply Please send your CV and a short covering note telling us why this role appeals to you to marketing@peacocksalt.co.uk. Examples of your work — campaigns, content, designs — are very welcome.