Head of Commercial Finance

Commercial Head of Finance | Up to £100k + Benefits Central London | 4 days office / 1 day WFH | Full-Time | Permanent Are you a fully qualified finance professional with strong commercial experience and a background in retail, consumer, FMCG or another product-led environment? Are you looking for a role where you can genuinely influence a growing business, work closely with founders and senior leadership, and have real ownership of the numbers? We're working with an exciting high-growth, luxury product-led business that is looking to appoint a commercially astute Head of Finance to join the team and play a key role in its next phase of growth. This is much more than a reporting role. You'll be at the heart of commercial decision-making, using financial insight to help the business grow profitably, manage cash effectively and make better commercial decisions. The Opportunity Reporting into the senior leadership team, you'll take ownership of the commercial finance agenda and become a key strategic partner to the wider business. You'll have exposure across commercial performance, cash flow, supply chain, inventory, forecasting, modelling and strategic planning, with plenty of opportunity to make your mark as the company scales. You'll be responsible for:

• Leading the commercial finance function and providing high-quality insight to the leadership team.
• Building sophisticated financial models, forecasts and scenario analyses to support business decisions.
• Taking ownership of cash flow forecasting, working capital and cash management.
• Working closely with supply chain and operations to understand inventory, purchasing and supplier dynamics.
• Analysing margin, pricing, product profitability and commercial performance.
• Supporting budgeting, forecasting and longer-term financial planning.
• Providing the numbers and insight behind key strategic and commercial decisions.
• Identifying opportunities to improve profitability, cash generation and operational efficiency.
• Developing meaningful KPIs and management reporting as the business continues to grow.
• Partnering with non-finance stakeholders, challenging assumptions and helping teams make commercially informed decisions.
• Supporting the development of the finance function, processes and systems as the business scales. What We're Looking For We're looking for someone who is commercially minded, analytical and entrepreneurial — someone who enjoys getting into the detail but can also step back and see the bigger picture. You'll ideally have:
• A full professional qualification – ACA, ACCA or CIMA.
• A strong track record in commercial finance.
• Experience within retail, FMCG, consumer, e-commerce or another product-based business.
• Strong financial modelling and forecasting capability.
• Excellent understanding of cash flow and working capital.
• Good exposure to supply chain, inventory and purchasing.
• Experience working within a high-growth start-up or scale-up environment.
• The confidence to work directly with founders and senior stakeholders.
• A hands-on, commercially curious approach — you won't be someone who waits for the numbers to tell you what happened.
• The ability to translate financial data into clear, actionable commercial recommendations. Why This Role? This is a fantastic opportunity for a finance leader who wants to be close to the action. You'll join a growing business at an exciting stage, with the opportunity to influence strategy, improve commercial performance and help shape the finance function as the company scales. Salary: Up to £100,000 Location: Central London Working pattern: 4 days in the office / 1 day from home Contract: Full-time, permanent Interested? Apply now or get in touch for a confidential conversation.