Product Propositions and Marketing Lead, Insurance
at MiDer Consultants Limited
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We are seeking a high-caliber insurance marketing professional to join a sizeable insurance company to shape and bring the product offerings to market. Responsibilities
- Lead a small team to develop and execute product marketing strategies.
- Craft sharp value propositions that differentiate our insurance products from market competitors.
- Produce quality marketing materials for new product launches.
- Coordinate cross-functional approvals across legal, compliance, actuary, and product stakeholders.
- Oversee marketing communications to drive awareness, engagement, and product sales.
- Monitor market trends and competitor activities to continually refine product positioning. Qualifications
- Bachelor degree in related discipline
- Minimum 12 years of relevant experience in marketing communications or product marketing within insurance companies (insurance experience is a must)
- Proven team management experience
- Strong stakeholder management and communication skills to drive cross-departmental alignment.
- Demonstrated ability to synthesize complex insurance concepts into clear, engaging messages.
- Fluent in spoken and written English and Chinese Click APPLY NOW or email me at monique.yeung@mider.com.hk.
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