Paid Social Executive
at Velocity Armed Forces CovenantAbout the job
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Paid Social Executive Remote | Full-Time Velocity+ Company Description Velocity is a boutique performance marketing agency built for emerging eCommerce brands ready to scale. Born from demand for Prospa Media's services, Velocity exists to serve ambitious brands that want senior-level thinking, structured paid media execution, and in-depth creative strategy - without the complexity of enterprise agencies. We specialise in:
- Meta & Google paid media
- Creative-led performance strategy
- Structured testing frameworks
- Clear, accountable growth systems We are not a “set and forget” agency. We operate with discipline, ownership, and a high performance standard. Velocity is built for operators who want to be excellent at what they do. Role Description This is a full-time remote role for a Paid Social Executive within a pod structure. You will be responsible for owning and executing paid media strategy across Meta and Google for a portfolio of eCommerce brands. This is not a junior “campaign manager” role. You will be expected to think, challenge, test, and optimise with intent. You will work closely with:
- A Creative Designer
- The Managing Director
- Client stakeholders Your core responsibility is to drive measurable performance improvements across client accounts while maintaining clarity, discipline, and momentum. Key Responsibilities Paid Media & Strategy Execution
- Plan, launch, and manage Meta & Google campaigns
- Structure accounts cleanly and logically
- Manage budgets and pacing with discipline
- Optimise campaigns daily based on performance signals
- Build and maintain testing roadmaps Creative Led Performance
- Translate performance data into creative direction
- Identify creative fatigue early
- Brief designers with clear performance insight
- Work closely with creative to iterate and improve ads
- Treat creative as the primary growth lever Reporting
- Monitor KPIs (CPA, ROAS, MER, CVR, AOV)
- Produce clear weekly written updates for clients
- Present insights confidently on monthly calls
- Connect actions taken to results seen
- Escalate risks early and proactively Account Hygiene & Risk Management
- Maintain clean campaign naming and structure
- Avoid messy launches or untracked tests
- Log decisions and hypotheses in Notion
- Ensure tracking integrity (pixels, events, attribution)
- Identify inefficiencies quickly and act decisively Collaboration
- Work within a structured pod model
- Contribute to weekly ideation calls
- Participate in Monday team alignment
- Provide insights to creative production
- Maintain calm, direct communication internally and externally What Success Looks Like Within 90 days, you:
- Own accounts confidently
- Make evidence-led decisions
- Communicate clearly with clients
- Improve performance systematically
- Spot problems before they become issues
- Maintain structured testing velocity Your clients feel:
- Clear on what is happening
- Confident in performance direction
- Like they are in safe hands Qualifications
- 2+ years experience running Meta & Google paid media
- Experience in creative testing frameworks
- Strong understanding of eCommerce performance metrics
- Experience managing budgets (£10k–£100k+/month)
- Analytical mindset with ability to interpret performance trends
- Clear written communication skills
- Comfortable presenting performance to clients
- Experience working in a fast-paced environment Bonus:
- Understanding of unit economics / contribution margin
- Familiarity with Shopify tracking setups
- Experience in boutique agency or performance-led environments The Type Of Person That Thrives At Velocity
- Takes extreme ownership
- Thrives with AI softwares and systems
- Doesn't blame platforms or algorithms
- Moves fast but not sloppy
- Thinks in systems, not tactics
- Is comfortable being held to high standards
- Enjoys being judged on outcomes, not activity
- Wants to become genuinely excellent at paid media What we don't want
- Set-and-forget operators
- People who need constant supervision
- Overcomplicated strategists who avoid action
- Ego-led decision makers
- People who are uncomfortable with accountability How we measure you You will be assessed monthly against a performance scorecard including:
- Account efficiency improvements
- Testing velocity
- Decision quality
- Communication clarity
- Process adherence
- Client confidence Velocity rewards operators, not talkers. Why join Velocity?
- Work directly with ambitious founders
- Build deep expertise in performance marketing
- Be part of a high-standard, focused team
- Learn structured growth systems
- Remote flexibility
- Real ownership and responsibility Compensation and Benefits
- £28,000 – £35,000 salary (depending on experience)
- 28 days annual leave (including bank holidays)
- Fully remote - must be UK based
- Clear performance-based progression
- Direct access to senior leadership
- Real account ownership and responsibility This is a role for someone who wants to be elite at performance marketing.
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