Marketing Manager

Marketing Manager - UK London | Hybrid Up to £80,000 + bonus We're partnering with a high-growth challenger brand in the premium pet category as they enter an exciting next phase of UK growth. This is a high-impact marketing role with genuine ownership - you'll shape the UK marketing strategy, influence how the brand grows, build a team around you and have a direct impact on commercial performance. Why this role?

• Build, don't just maintain – join a growing business where you can genuinely shape the strategy and way of working.
• Own the UK marketing agenda – from brand strategy and consumer insight through to campaigns, e-commerce, retail activation and NPD.
• Commercial influence – you'll have real ownership of the marketing budget and be expected to link investment directly to growth and return.
• Build a team – develop the UK marketing function as the business scales.
• Work across a high-growth consumer brand – with ambitious plans for further UK and international expansion.
• Clear progression – the role has the potential to develop into a broader senior brand leadership position as the business grows. What you'll be doing
• Own and develop the UK marketing and growth strategy
• Build the annual marketing plan across grocery, e-commerce and online marketplaces
• Lead NPD and product launches from insight through to execution
• Develop campaigns and activity across retail, digital, social, creators and retail media
• Manage the UK marketing budget and optimise investment against commercial return
• Use consumer, shopper and sales data to identify growth opportunities
• Work closely with commercial teams on proposition, pricing and channel strategy
• Manage agencies and external partners
• Build and develop the UK marketing team What we're looking for We're looking for an experienced FMCG / consumer marketer with a strong commercial mindset and a track record of growing brands. You'll ideally have:
• 7+ years' consumer marketing experience
• Experience owning a brand or market strategy, budget and commercial results
• A background in FMCG, ideally with UK grocery experience
• Experience growing a challenger or premium brand
• Strong e-commerce / Amazon and retail media experience
• NPD and launch experience
• Strong consumer insight and commercial analytical skills
• Experience managing agencies and developing people