Head of Marketing Analytics

Head of Marketing Analytics London (Hybrid) | Up to £150,000 + 15% Bonus A unique opportunity to build and lead a Marketing Analytics function within a high-growth digital business. This role is ideal for someone who enjoys creating structure, establishing best practice, and driving measurable impact through data. The Company This fast-growing consumer-focused organisation is scaling rapidly and investing heavily in data and analytics. With a strong product offering and ambitious growth plans, they are looking to strengthen their marketing measurement capability and build a more data-driven approach to customer acquisition. The Role You will be responsible for defining and scaling Marketing Analytics across the business, helping stakeholders understand marketing effectiveness and make better investment decisions. Key responsibilities include:

• Building the Marketing Analytics capability from the ground up
• Establishing measurement, attribution, and reporting frameworks
• Evaluating channel performance across digital and app marketing
• Leading and developing a team of analysts
• Partnering with marketing and product teams to drive growth
• Working with tools such as GA4, AppsFlyer, Amplitude, Google Ads, and Meta Your Skills & Experience
• Strong commercial experience in Marketing Analytics
• Expertise in marketing measurement, attribution, and conversion analysis
• Hands-on GA4 and app analytics experience
• Exposure to digital acquisition channels and performance marketing
• Ability to build processes and frameworks in a scaling environment
• Strong stakeholder management and leadership skills What They Offer
• Salary up to £150,000
• 15% bonus
• Hybrid working in London
• International remote working allowance
• Strong pension and private healthcare How to Apply Apply now to discuss this Head of Marketing Analytics opportunity in confidence.