Social Media Manager

Freelance Social Media Manager / Social Content Strategist Freelance – 3–5 days per month initially – Rolling monthly

• A minimum of five years' experience in social media / content marketing role.
• Demonstrable experience working with B2B brands.
• A strong understanding of brand messaging and tone of voice, and the ability to translate these into relevant and engaging social content.
• Previous experience within a creative, brand, marketing or digital agency would be a distinct advantage.
• Experience in paid social media planning and campaign management would also be a strong advantage.
• Day rate: £250-£350 depending on experience. The role Social media strategy and planning:
• Support the development and ongoing evolution of social media strategies for our clients, ensuring activity aligns with their wider brand, marketing and commercial objectives.
• Translate agreed strategies into clear content plans, themes, campaigns and channel activity. Content planning and ideation:
• Facilitate the generation of relevant content ideas in collaboration with clients and Studio North's internal team.
• Identify opportunities for topical and audience-relevant content while maintaining a clear connection to the overarching brand and social strategy.
• Help turn client knowledge, expertise, opinions, projects and business activity into content people will genuinely want to engage with.
• Develop clear, well-considered briefs for our internal creative team to produce social content across formats including static graphics, carousels, animation and video.
• Implement and publish approved content across our clients' social media channels using the agency's selected scheduling and publishing tools. Performance and optimisation:
• Produce clear client reports and recommendations that help us continually improve content strategy, channel performance and engagement.   What we're looking for:
• You'll have a strong understanding of how brands communicate through social media – particularly within a B2B environment.
• We're looking for someone who can think strategically but is equally comfortable getting into the detail of planning, briefing, publishing and reporting. Channels Our requirements will vary depending on the client, but we're particularly interested in people with strong experience of LinkedIn, Meta and B2B social media, alongside a broader understanding of the major social platforms. How we'll work together You'll become an extension of the Studio North team, working alongside our strategists, account managers and creatives rather than operating as a standalone external supplier. So whilst this is a largely a remote role, you'd ideally be in commutable distance from Manchester city centre so available for office-based team briefing and collaborative working. We're looking for someone who is comfortable contributing ideas, constructively challenging thinking and bringing specialist social media expertise into the wider client conversation. Initially, we're anticipating around 3–5 days of support per month, although this may fluctuate depending on client requirements. The engagement will operate on a rolling monthly freelance basis, with the potential to develop into a longer-term part-time position as the role grows. Interested? We'd love to hear from experienced social media specialists who enjoy combining strategic thinking with hands-on delivery. Please send us a short introduction outlining your experience, examples of B2B social media accounts or campaigns you've worked on, your typical freelance day rate and your current availability.