Digital Marketing Senior - Entertainment and Events

Digital Marketing Senior | Entertainment & Events Central London | Hybrid Working Up to £45,000 depending on experience We're working on a confidential search for a Digital Marketing Senior to join an established business operating across the entertainment and media space. This is a hands-on role suited to someone with a strong paid media background who enjoys managing campaigns from strategy and setup through to optimisation and reporting. You'll work across a varied portfolio of projects, using audience insight and performance data to drive engagement, conversion and commercial results. The Role

• Plan, build and optimise paid digital campaigns across key platforms
• Manage campaign budgets and allocate spend based on performance
• Monitor campaign, audience and sales data to identify opportunities for optimisation
• Produce clear performance reports and actionable insights
• Develop audience targeting, segmentation and testing strategies
• Manage tracking, measurement and attribution across campaigns
• Work closely with internal marketing and commercial teams
• Test new platforms, formats and targeting opportunities
• Keep up to date with developments across paid media and digital advertising About You
• Strong hands-on experience managing paid digital campaigns
• Experience across additional media and social platforms is a bonus
• Confident working with data, reporting and performance metrics
• Experience managing budgets and optimising spend against commercial objectives
• Excellent knowledge of Meta Ads Manager and Google Ads/Analytics
• Comfortable working at pace across multiple campaigns or projects
• Commercially minded, analytical and proactive
• Agency, media, advertising, entertainment or events experience would be particularly relevant This is an exciting opportunity for someone looking to take ownership of high-volume digital campaigns within a creative, fast-paced entertainment and media environment.