Senior General Manager - Pathway to Operations Director

Vita Search and Select is seeking exceptional Operations Director-level candidates for a leading UK stay-cation company. This pivotal role provides the opportunity to lead and transform operations across huge parks Nationally. Accommodation will be provided if needed to work away from home or relocation. As a senior leader, you will hold full end-to-end accountability for the performance, culture, and commercial success of the operation. This high-impact position requires a unique blend of strategic thinking and day-to-day operational management. The ideal candidate will possess a business ownership mindset, taking full responsibility for each park's P&L performance, driving sustainable revenue growth, and optimising cost control to achieve both top- and bottom-line targets. In this role, you will provide end-to-end operational leadership, covering all departments including food and beverage, accommodation, activities, maintenance, and security — with an unwavering focus on quality, safety, and operational excellence. You will also act as a strategic contributor, influencing the broader business strategy by translating national objectives into actionable plans that elevate park performance and enhance guest experiences.

Requirements We are looking for a culture shaper and talent builder who can foster a values-led, high-performing team environment that inspires belief, inclusion, and accountability. You will serve as a brand ambassador and community connector, representing the company within the local community and building relationships that enhance the park's reputation while supporting recruitment and creating valuable partnerships. Success in this role will be defined by:

• Thriving, profitable parks with strong P&L visibility
• An inspired, capable team committed to excellence
• Outstanding guest outcomes, reflected in high NPS and repeat visit rates The ideal candidate will be a visible, hands-on leader who energises the parks, leads from the front, and creates follower-ship through clarity, empathy, and consistent results. Candidate Profile Vita Search and Select is interested in speaking with Operations Directors or Regional Directors or who have held a high volume multi-site role. Most importantly we are looking for the right cultural fit and leadership capabilities, ideally from the hospitality, leisure, tourism, retail, or build-to-rent sectors. You will need to demonstrate:
• Proven success leading high volume multi-site operations
• Strong financial and commercial acumen
• A passion for service excellence and team engagement
• Flexibility to travel and stay on-site as required (accommodation provided) Benefits
• Salary: Upwards of £100,000 (negotiable based on experience and suitability)
• Benefits: Executive-level package and on-site accommodation Apply Now If you are a dynamic, inspirational leader ready to take on this exciting challenge and drive success in the growing UK staycation sector, we encourage you to get in touch. Apply today or contact Vita Search and Select for a confidential discussion about this opportunity.