Head of Sales

Head of Sales Position Overview Department: Sales Location: London (Swan & Underglobe) Employment Type: Full-time (40 hours per week) based in office (Hop Exchange) Salary Range: £60,000 p.a. OTE £72,000 + Uncapped Every remarkable event deserves an unforgettable setting. Nestled alongside Shakespeare's Globe on London's vibrant South Bank, Swan & Underglobe is one of the capital's most distinctive event destinations. Combining timeless architecture, exceptional food and drink, and impeccable service, we create extraordinary experiences that leave lasting impressions. From elegant corporate dinners and prestigious award ceremonies to private celebrations, weddings, product launches and exclusive receptions, our versatile spaces provide the backdrop for some of London's most memorable occasions. Inspired by the heritage of our iconic location and driven by a passion for hospitality, we deliver every event with creativity, precision and genuine warmth. The Opportunity We're looking for an ambitious, commercially minded Head of Sales. With strong leadership and financial acumen; this role will drive commercial growth by executing the sales strategy across all event streams. You'll lead a high-performing sales team, maximize venue yield and secure high value corporate, private and agency bookings to meet ambitious revenue targets. You'll thrive in a fast-paced environment where every day brings new opportunities to exceed targets, collaborate with a talented team, and showcase one of London's most iconic venues. Team Management & Development

• Lead the Team: Lead and manage a high- performing sales team fostering a culture of accountability and excellence. Manage, mentor, and motivate event sales managers and interns. Lead daily sales target reviews, weekly sales meetings and quarterly reviews with the team.
• Performance Tracking: Set clear individual KPIs and conduct regular performance and pipeline reviews in line with departmental procedures. Utilise reporting capability within the CRM system to ensure maximum productivity and sales. ·      Training: Identify skill gaps and deliver continuous training in negotiation, pitching, and closing Strategic Leadership & Revenue Growth
• Drive Revenue: Achieve and exceed annual revenue and profitability targets across all event spaces in line with budget KPI's.
• Financial Management: Manage the CRM diary to maximise profitability, oversee P&L, and provide accurate weekly and monthly revenue reporting.
• Pricing & Yield: Optimise pricing structures and packages to ensure maximum spend on peak dates.
• Stay informed: about industry standards, market trends and undertake regular benchmarking and competitor analysis.
• Creative development: In conjunction with our partner, assist in creative design alongside our key stakeholders with clear briefs from outset Event Sales ·      Manage 120 -170 weekly enquiries, ensuring the team's responsiveness and professionalism.·      Identify large budgets and key clients within the enquiries and drive and lead on these sales.·      Ensure the sales team provide seamless handovers to the planning team. ·      Attend relevant networking events and engage in proactive sales across site with new and existing contacts. Guest Experience:·      Ensure every event is designed and executed to provide an unforgettable guest experience·      Attend selected events to oversee execution and ensure client satisfaction·      Build and maintain strong relationships with high-end clients and agents, fostering trust and loyalty.·      Develop a deep understanding of client preferences, using feedback to continuously enhance the guest experience.·      Proactively manage key accounts to secure repeat business and referrals·      Collaborate with the operations team to ensure that the guest experience is consistent with the vision sold to clients.·      Protect the profitability of events while maintaining high guest satisfaction standards·      Use client insights to inform you of the sales strategy, driving growth and reinforcing Swan London's reputation for exceptional events.·      Help refine and implement processes to improve the overall guest journey, from enquiry to event completion Requirements & Qualifications
• Experience: Minimum 5+ years of sales experience in the events, venue, or hospitality sector.
• Leadership: Strong leadership and team development skills with at least 2 years' experience in managing and scaling a sales team. An aspirational outlook towards the events team, allowing others to shine in their role.
• Tech Savvy: Proficiency with event management software, CRM systems and the ability to provide the necessary reports to manage team performance.
• Skills: An excellent sales negotiator. An enquiring and analytical mind with experience of producing sales and KPI reporting including weekly dashboards.
• Attitude: A fast-paced worker with a genuine passion for hospitality, events, and delivering premium client experiences. Why Join Us? Be Part of an Iconic Destination Build your career at one of London's most celebrated cultural landmarks, hosting exceptional events in a truly unique and inspiring setting. Excellent Earning Potential Enjoy a competitive base salary alongside a generous, realistic bonus scheme that rewards your success and performance. Make Your Mark As part of the leadership team, you have the opportunity to manage sales growth, influence strategy and shape the future of a prestigious hospitality and events brand where your ideas and results will have real impact. Grow With Us Join a collaborative, ambitious team with the opportunity to develop your career while delivering unforgettable experiences for clients and guests.