Marketing Automation Manager

Jefferson Locke is partnering with a fast-growing SaaS business operating within the property and real estate sector to recruit an experienced Marketing Automation Manager (HubSpot Specialist). We're looking for someone who really knows HubSpot inside out and is passionate about marketing automation, CRM optimisation and using data to drive commercial growth. Whether you're currently a Marketing Operations Manager, HubSpot Manager, CRM Manager or Marketing Automation Specialist, if you have strong hands-on HubSpot expertise and experience within LegalTech, PropTech or FinTech, this could be an exciting next move. You'll take genuine ownership of HubSpot, becoming the business's go-to platform expert and working closely with Marketing, Sales and Revenue Operations (RevOps) to optimise customer journeys, improve lead generation and drive measurable results. The role is LONDON based - it is onsite during the probation period, then drops to 3 days in the LONDON office/WFH split. WHAT YOU'LL BE DOING

• Own and optimise HubSpot Marketing Hub, Sales Hub and CRM, ensuring the platform delivers maximum commercial value.
• Design, build and manage marketing automation workflows, lead nurturing campaigns and customer lifecycle journeys.
• Develop lead-scoring models, CRM segmentation and automated lead management processes.
• Manage CRM data, contact properties, pipelines and data quality.
• Build and optimise automated email campaigns, landing pages, forms and conversion journeys.
• Create HubSpot dashboards and reporting to track campaign performance, marketing attribution, lead conversion and ROI.
• Collaborate with Marketing, Sales and RevOps to improve lead generation, sales handover and marketing-to-sales alignment.
• Identify opportunities to enhance HubSpot functionality, streamline processes and improve marketing performance. CORE SKILLS & REQUIREMENTS
• 3+ years' hands-on HubSpot experience - ESSENTIAL.
• Experience within LegalTech, PropTech or FinTech, ideally in a B2B SaaS or technology-led business - ESSENTIAL.
• Advanced knowledge of HubSpot Marketing Hub, Sales Hub and CRM.
• Proven expertise in marketing automation, HubSpot workflows, CRM automation and lead nurturing.
• Strong understanding of lead scoring, lifecycle marketing, customer segmentation and lead management.
• Experience in CRM data management, marketing analytics, dashboards and performance reporting.
• Good understanding of B2B lead generation, marketing funnels and revenue operations.
• Highly organised, analytical and commercially minded, with the confidence to take ownership of HubSpot and drive improvements. WHY THIS ROLE?
• This is much more than a traditional CRM management position.
• You'll have the opportunity to become the internal HubSpot specialist, with genuine ownership of a business-critical platform and the freedom to introduce new ideas, improve automation and influence how marketing technology supports business growth.
• You'll join an ambitious, growing SaaS business where your expertise will have a direct impact on marketing effectiveness, customer engagement and commercial performance. INTERESTED? If you're a HubSpot expert with experience in LegalTech, PropTech or FinTech and are looking for a role where you can take ownership, innovate and make a real difference, please do apply now.