Business Development Manager - East Anglia

I am exclusively working with an ambitious, fast-growing drinks business that is entering its next stage of growth, having established a strong foundation across the UK on-trade. With an innovative product offering of its own kind, growing demand and an established network of wholesale partners, the business is now focused on expanding its presence across the country. Having already built a solid route to market, the focus is now on winning new listings, increasing distribution and building a brand that stands out in the pub trade. The role: We're looking for a Business Development Manager to drive growth across East Anglia, based in or around Norwich. This is a field-based role combining new business development with account management. You'll be responsible for winning new listings, getting out into pubs and building relationships with decision-makers, while also developing existing accounts and maximising sales across the territory. With an established customer base in the region, you'll have the opportunity to balance winning new business with growing existing relationships and making a real impact on the brand's presence across East Anglia. Key responsibilities:

• Proactively approach pubs and venues to generate new business and secure listings.
• Build the brand's presence across East Anglia and increase distribution.
• Cold call and meet venue owners, general managers and other key decision-makers.
• Manage and develop existing accounts, particularly high-performing customers.
• Identify opportunities to increase sales and grow existing relationships.
• Manage your own territory, plan your activity and take ownership of results.
• Work closely with the wider sales and marketing team to support growth. You'll spend around four days a week in the field, with one day working from home to manage administration and plan your territory. Monthly meetings in London will also form part of the role. What we're looking for We're keen to speak to people with a natural ability to sell, build relationships and make things happen. Ideally, you'll have experience in field sales, business development, hospitality or a customer-facing role. Drinks industry experience would be beneficial, but the right attitude and potential are just as important. You'll be:
• Confident approaching new people and comfortable with cold calling.
• Resilient and motivated by the challenge of winning new business.
• Proactive, energetic and commercially minded.
• Comfortable balancing new business development with account management.
• Organised and able to manage your own time and territory.
• A strong communicator who can build rapport and develop long-term relationships.
• Tenacious without being overly pushy, with a genuine enthusiasm for sales. Experience selling drinks into pubs or working in a promotional or brand ambassador role would be particularly relevant. Existing relationships with pub groups or regional operators would also be advantageous. A full UK driving licence and access to a car are essential, and you'll need to be based in or around Norwich. What's on offer?
• £30,000–£40,000 basic salary, depending on experience.
• Up to 15% quarterly bonus.
• Uncapped profit-share scheme.
• Mileage for business travel.
• 25 days' annual leave plus bank holidays.
• An additional five days' holiday in the first week of January.
• 10 days of working from anywhere in January.
• Employee discounts and flexible working hours.
• Genuine opportunities for career progression as the business grows. This is a chance to join a growing drinks business at an exciting point in its journey. The foundations are in place, the distribution network is established, and the focus is now on scaling up. To apply directly, please send a copy of your CV to ella@signaturecm.co.uk or alternatively apply via the link below. Whilst we will always endeavour to respond to you, due to the high levels of applications we receive, this is not always possible. If you are not contacted within three working days, you have unfortunately not been shortlisted for this role. Please note Signature Career Management is acting as an employment agency.