Manager Senior Manager Associate Director - Social

About WPP Media

WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Overview: Social (GOC)

Company: WPP Media — Global Operations Centre (GOC)
Location / Model: Hybrid (~4 days/week in office)

1. Level & Leadership Progression Matrix

Metric / Requirement

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Manager – Social

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Senior Manager – Social

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Associate Director – Social

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Experience Needed

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4–6 years in paid social

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6–8 years in paid social

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8+ years in digital media execution

Team Leadership

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Initial team management & mentorship

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Team management & project oversight

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2–5 direct & 50–70 indirect reports

Operational Scope

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Execution, optimization, and media planning for multi-client accounts

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Campaign strategy, reporting decks, and cross-functional coordination

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Multi-location activation, centralized service delivery, hiring & capacity planning

1. Core Responsibilities (All Levels)

• Strategy & Planning: Create paid social media plans and campaign strategies based on client briefs.
• Execution & Optimization: Hands-on campaign setup, ad creation, and performance optimization across major social channels.
• Reporting & Client Decks: Build performance reports, review decks, and deliver insights to regional/client stakeholders.
• Regional & Cross-Functional Alignment: Coordinate with cross-functional teams and regional hubs (U.S., Europe, Asia, MEA, AUNZ).
• Quality & Best Practices: Enforce platform best practices, consistency, and high-quality work delivery at scale.

1. Essential Platforms & Technical Stack

• Core Platforms: Meta (Facebook/Instagram), LinkedIn, Snapchat, Twitter/X, Pinterest (familiarity with TikTok & Reddit is a plus for AD level).
• Management & Automation Tools: Sprinklr, SocialFlow, Smartly, 4C, Scibids, HubSpot.
• Analytics & Reporting Tools: MS Excel, Google Sheets, Google Studio, Dataroma, and web analytics platforms.

1. Key Soft Skills & Requirements

• Degree (Graduation or Post-Graduation) in any stream.
• Experience delivering services from a centralized location/hub to global regional teams.
• Strong multi-tasking skills, solution-oriented mindset, and excellent verbal/written communication.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include:

• Access to internal learning platforms, certifications, and training sessions
• Life insurance and comprehensive wellness programs
• Significant paid time off & dedicated Employee Mental Health Awareness Days
• Preferential partner discounts and more

Equal Opportunity & Hybrid Working

• Hybrid Work Model: We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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