Analytics Consultant - Marketing Mix Modelling
Peaple TalentAnalytics Consultant – Marketing Mix Modelling (MMM) 📍 Location: London (hybrid) 💰
Salary : £45,000 - £65,000 + Benefits Peaple Talent is proud to be partnering exclusively with a world-renowned agency that empowers the biggest brands with evidence-based insights to supercharge their media investment. Through the smart application of data, analytics, and independent thinking, they help businesses make better decisions and drive meaningful results. 🚀 As part of exciting expansion plans, we're looking for a Senior Analytics Consultant with expertise in Econometrics and Marketing Mix Modelling (MMM) to join their high-performing team. 💼 What You'll Be Doing: As a Senior Analytics Consultant, you'll be at the forefront of delivering advanced MMM and econometric modelling projects. From initial data exploration to presenting actionable insight, you'll play a key role in helping clients get the most from their marketing spend.
- Transform complex data and model outputs into actionable insights that create real value
- Deliver high-quality MMM and analytics projects across major client accounts
- Build strong, consultative relationships with internal teams and external clients What We're Looking For: You're a commercially savvy analyst with a passion for turning data into strategic action. You've worked hands-on with MMM projects and are comfortable navigating marketing/media datasets to uncover trends and efficiencies.
- Solid coding experience in SQL, R or Python
- Strong understanding of marketing, media, and promotional strategies
- Demonstrable hands-on experience in Marketing Mix Modelling
- A confident communicator and collaborative team player
- Analytical thinker with the ability to translate data into business impact 🎁 What's On Offer: 💰 Competitive salary: £45,000 – £65,000 🌴 25 days holiday + bank holidays 🏡 Flexible hybrid working (2-3 days/week in office) 🩺 Healthcare cash plan & Life Assurance (3x salary) 📚 Training and development (internal & external support)
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